Market Access Analytics and Insight
Our Market Research & Analysis service is uniquely tailored for the medical device & Life…
The standard gamble is a method for valuing health states that is grounded in expected-utility theory, in which respondents choose between remaining in a given health state with certainty and taking a gamble between the best outcome, usually full health, and the worst, usually death, with the probability of the good outcome varied until the respondent is indifferent between the certain state and the gamble. The probability at that point of indifference is taken as the utility of the health state, reflecting the risk the respondent is willing to accept to escape it. Because it requires respondents to trade off against the risk of death, it captures the strength of preference under uncertainty and is regarded as a theoretically well-founded valuation technique. Its cognitive demands and the influence of attitudes to risk are recognised limitations, and it is one of the principal methods for deriving the utilities used in quality-adjusted life years.
Our Services
NICE HTA Strategy and Submission
Navigate the complexities of NICE Health Technology Assessment (HTA) submissions with our expert strategic guidance.…
Health Economics and Outcomes Research (HEOR)
Specialising in economic modelling for the medical device and life sciences sectors, our HEOR service…
Strategy Development
Leading in market access, Strategy Development from Health Analytical Solutions moves beyond just market entry…
Reimbursement Strategy and Support
Reimbursement Support, tailored for the complex NHS landscape, aids medical device and life sciences companies…
NHS Drug Tariff Submission Support
Our NHS Drug Tariff Submission Service offers specialised expertise in health economics, crucial for navigating…
Private healthcare
Delivering a comprehensive analysis of the UK's private healthcare sector, the Private Healthcare Landscape service…
Value Proposition Development for MedTech
Unlock the potential of your MedTech innovation with our Value Proposition Development service. At Health…
Primary Care Market Insights
Unlock the potential of the primary care market with our in-depth Primary Care Market Insights…
Stakeholder Engagement for Health Technologies
In the complex ecosystem of healthcare, effectively engaging with key stakeholders is fundamental to the…
Sustainability and NET Zero for MedTech
In an era where sustainability is not just an option but a necessity, MedTech companies…
Evidence Generation and Management
In the MedTech sector, the value of an innovation is increasingly measured not just by…
Dashboard Tools for Market Access
Navigating the complexities of market access requires not just data, but insights that can drive…
MedTech Sales Team Empowerment
The UK's National Health Service (NHS) represents a unique and complex market for MedTech sales.…
NHS MedTech Business Case Formulation
Securing NHS adoption for MedTech innovations demands not just outstanding technology but also a compelling…
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